Trying eyeshadows that come with more than one colour is a fun experience for me, since even though I have a love of beauty products, I will admith I’m not the most experienced with eyeshadow and am not as savvy about deciding which colours go best together. I generally stick to one eyeshadow colour, black liquid eyeliner and black mascara.
Almay has given ladies like me an entire line to help us out, intense i-color. This line consists of eyeshadows, eyeliners and mascaras that are made for every eye colour.
I had the opportunity to try out the intense i-color eyeshadow in 401 smoky-i for brown eyes and liquid liner in 021 Purple Amethyst. This line is great because the eyeshadow palette is shaped like an eye to show you step-by-step how to apply the product.
The first step is the darkest shade (bottom shade in brown) which goes from the lash to the crease and to be blended upwards. Second is the medium shade (centre shade in shimmering light purple) that goes above the crease, and it’s suggested you blend for a “smouldering effect.”
Finally, the lightest colour (top colour in a light shimmering cream colour) is to be “applied on the brow bone and/or corners of eyes to highlight.” Once complete, you’ve successfully applied an easy smokey eye – just like that!
The liquid liner is great too as it went with the colours of the eyeshadows. This was the first time that I used a purple liquid eyeliner in place of my usual black liner, and it was nice to break out of my comfort zone!
What I really liked about these products were the colours in the palette, the staying power and the price. I generally stick to neutral brown eyeshadows as it’s in my comfort zone, so the purple was a really nice departure from that.
Performance-wise, the product stayed on my eyes for the whole day at work and I received many compliments from staff, customers and my own kids.
I found the price to be reasonable at $9.99 CDN. You can find them at Wal-Mart, Target, Shoppers Drug Mart, Rexall, Loblaws and The Real Canadian Superstore.