recos from regina : NYC smooch proof lip stain

April 23, 2014By DJMC

Recently, we were given the chance to try out the NYC Smooch Proof 16HR Lip Stain, a product that claims to provide a sheer yet intense colour that lasts. With a day off and a few errands to run, I tried it out in Unstoppable Red to see if it stood the test of time.

When I first applied the lip stain at 8:00 am, I was impressed by how nice the colour was and how quickly it dried. Since this was my first time trying out a lip stain of any brand I didn’t know what to expect, but I did find myself applying lip balm as I felt my lips started to dry out during the day.

When I had my first meal (coffee and a muffin), I noticed & liked that the colour didn’t rub off on my mug. A few hours later, I met up with my husband for lunch at a buffet restaurant, and after 2 hours of eating, some of the lip stain started to come off but there was still visible product.

Afternoon snacks, dinner, dessert and more beverages came along and surprisingly, some of the product still remained! Not too bad for a product that retails around $5 at the drugstore.

By the end of the day, the stain lasted about 12 hours. I was impressed by it’s staying power, despite the fact it didn’t quite give me the full 16 hours of complete coverage.  The only advice that I would give is to keep lip balm on hand as it may start to dry out your lips. However, if you’re looking for a stain on a budget that comes in a variety of colours, we definitely think you should check it out!

Disclosure: These products were sent to for editorial consideration by the brand’s public relations team. We tested and reviewed the product to share our honest opinion with you (our fabulous readers) and would only ever recommend or review products we truly believe in!